How do you launch a brand new lemon-lime soda in 2023? You make it fun and exciting and weird and off-the-rails. Enter Starry and the fun loving duo of Lem & Lime. It’s so good, you’ll want to make it your boyfriend.

Press: Adweek, Rolling Stone, BET, The Drum, Yahoo! News, Vibe.com, Sports Business Journal

And now, some of my favorite social amplification! And look, that’s me!!!

CD: Chris Greer // CD: Nick Greenberg // ECD: Mike Pierantozzi

Production: ProdCo // Directors: Rick Darge and Ian Pons Jewell // VFX: Whitehouse Post